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The Undercover Economist (Tim Harford)

The Undercover Economist (Tim Harford)


"Anyone mystified by how the world works will benefit from this book - especially anyone confused about why good intentions don't, necessarily, translate into good results."

--The Daily Telegraph (UK)


  • Who makes most money from the demand for cappuccinos early in the morning at Waterloo Station?
  • Why is it impossible to get a foot on the property ladder?
  • How does the Mafia make money from laundries when street gangs pushing drugs don't?
  • Who really benefits from immigration?
  • How can China, in just fifty years, go from the world's worst famine to one of the greatest economic revolutions of all time, lifting a million people out of poverty a month?


Looking at familiar situations in unfamiliar ways, THE UNDERCOVER ECONOMIST is a fresh explanation of the fundamental principles of the modern economy, illuminated by examples from the streets of London to the booming skyscrapers of Shanghai to the sleepy canals of Bruges. Leaving behind textbook jargon and equations, Tim Harford will reveal the games of signals and negotiations, contests of strength and battles of wit that drive not only the economy at large but the everyday choices we make.


Tim is an economist, journalist and broadcaster.

He is the author of nine books including “How To Make The World Add Up”, “Messy”, and the million-selling “The Undercover Economist”. Tim is a senior columnist at the Financial Times, and the presenter of Radio 4’s “More or Less”, “Fifty Things That Made the Modern Economy”, and the new podcast “Cautionary Tales”.

Tim has spoken at TED, PopTech and the Sydney Opera House. He is an associate member of Nuffield College, Oxford and an honorary fellow of the Royal Statistical Society. Tim was made an OBE for services to improving economic understanding in the New Year honours of 2019.

1. 預約親臨「蒲書館」〡At PPO Library

  • 新蒲崗雙喜街17號富德工業大廈19A室〡19A, Success Industrial Building, 17 Sheung Hei Street, San Po Kwong
  • 最佳時間為星期五日間〡Our best time is Friday daytime;或/OR

2. 預約親臨 「書送快樂」辦公室〡At our Sheung Wan office

  • 上環文咸東街111號 MW Tower 15樓〡15/F, MW Tower, 111 Bonham Street
  • 最佳時間為星期三日間〡Our best time is Wednesday daytime;或/OR

3. 經由順豐派送〡Through SF EXPRESS

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